"Hotels should be living things, not stuffy institutions", say the Kemp's owners of Firmdale hotels. A self-taught designer, Kit rebuilds and designs the properties from scratch. This evolved through practical as well as artistic necessity, as the properties include a former hospital, a multi-storey car park and a dental warehouse.

Kit's style can be described as having an 'English eccentric look'. Drawing upon the world around her for inspiration, Kit doesn't work to a particular formula when designing her slightly quirky interiors. Each of her boutique hotel interiors can be recognized as an individual work of art. Bold prints, eye catching colours and fabulous attention to detail - the small portrait on the wall or a painted pattern on a bedside cabinet.